JPG vs PNG vs WEBP: Which Format is Best?

Choosing the right image format is one of the most confusing parts of web design. Should you use JPG for logos? Or PNG for photos? Let's break it down simply.

1. JPG (JPEG) - Best for Photos

JPG is the most common format. It uses "lossy compression," meaning it removes some data to make the file size small.

• Pros: Very small file size. Best for colorful photos.
• Cons: Does not support transparency. Quality drops if compressed too much.

2. PNG - Best for Graphics

PNG uses "lossless compression." It keeps all the details perfect but has a larger file size.

• Pros: Supports Transparent backgrounds (no white box behind logos). High quality.
• Cons: Files can be very heavy and slow down websites.

3. WEBP - The Modern Hero

WEBP is a new format developed by Google. It combines the best of both worlds: it supports transparency like PNG but is small like JPG.

Recommendation: Always try to convert your images to WEBP before uploading them to your website.

Quick Comparison Table

Format	Best Use	Transparency?
JPG	Photos, Blog Images	❌ No
PNG	Logos, Icons	✅ Yes
WEBP	Everything (Web)	✅ Yes

Convert Images to WEBP with PixelPro